Privacy Policy

1. Introduction

Lakeview Building Services Group, LLC ("Company," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, submit a contact form, or engage us for services. Please read this policy carefully. If you do not agree with its terms, please do not use our website or services.

2. Information We Collect

3. How We Use Your Information

• To respond to your inquiries and provide requested estimates
• To schedule, perform, and follow up on services
• To process payments and maintain account records
• To send service reminders or seasonal maintenance recommendations, if you have opted in
• To improve our website, services, and customer experience
• To comply with legal obligations

4. Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• Service providers: We may share information with trusted third-party vendors who assist us in operating our website, processing payments, or delivering services, provided they agree to keep your information confidential.
• Legal compliance: We may disclose information if required by law, subpoena, court order, or government regulation.
• Business transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Cookies and Tracking

Our website uses cookies and similar tracking technologies -- small text files and scripts stored on your device -- to operate the site, remember your preferences, analyze traffic, and measure and improve our marketing. These include both first-party and third-party cookies from the analytics and advertising providers described below.

• Google Analytics and Google Ads: to measure site traffic and the performance of our advertising, including conversion measurement and remarketing.
• Microsoft Clarity: we partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our services. Website usage data is captured using first- and third-party cookies and other tracking technologies to determine the popularity of our services and online activity, and for site optimization, fraud/security, and advertising purposes. Session replay is configured to mask the information you enter into forms (such as your name, phone number, email, and address). For more information about how Microsoft collects and uses your data, see the Microsoft Privacy Statement.
• Klaviyo: to deliver and measure the email communications you have opted into.

You can configure your browser to refuse cookies, though some features of the site may not function properly without them.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission over the Internet or electronic storage is completely secure. We cannot guarantee absolute security, but we take commercially reasonable steps to protect your data.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Contact and service records are typically retained for seven (7) years for tax and business purposes.

8. Your Rights

You may request access to, correction of, or deletion of your personal information at any time by contacting us. If you have opted in to marketing communications, you may opt out at any time by following the unsubscribe instructions in the communication or by contacting us directly.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to read the privacy policy of any website you visit.

10. Children's Privacy

Our services and website are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will delete it promptly.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes take effect upon posting to this page with an updated "Last updated" date. We encourage you to review this policy periodically.

12. Contact

Questions or concerns about this Privacy Policy may be directed to us at legal@lakeviewbuildingservices.com or by calling (445) 445-1223.